THE BENEFITS OF TRACKING OFTEN
Your first thought might be, “well that is silly, who doesn’t want to win big and often?” Well, the answer may surprise you. Everyone WANTS to win big and often, but very few people actually do what needs to be done to make it happen.
If you are going to keep reading this post, I need you to PROMISE ME that you will do the DAILY WORKSHEETS for at least ONE WEEK! If you can’t do that, if you can’t promise that, for yourself and your business, then you might as well just click out of this.
For those of you brave soldiers that have promised to do something without even knowing the ask… let’s keep going. You will find out soon enough…
THE MORE DATA YOU TRACK, THE MORE OPPORTUNITIES YOU HAVE TO WIN
Early last week I posted this to instagram...
If you just found me, here is a 2 minute introduction so you know why you might want to listen to me regarding reselling, data, business tips, and designer flips... (NEVER listen to me if I am talking about diet and exercise).
My name is Isa, I am a designer reseller, a business consultant, founder of The Global Collective Co and the creator of THE BEST Reseller Business Strategy Course out in the market (you obviously don't have to take my word for it. Here are HUNDREDS of testimonials for ya... TESTIMONIALS)
I have tons of corporate America experience from retail sales, management, buying, cpg marketing and brand management, yes, I've been around the block. (if you want to know more about my corporate experience, you can read this ABOUT ME post but let's go back to the subject at hand...)
Before I built the Business Buildout Course, I did 275 individual business consultations with resellers just like you. They wanted to win, they saw the potential in their business but they were not getting the results they wanted and then had no idea how to pivot, where to start making impactful changes.
(I have a FULL and FREE Masterclass that goes over the Top 3 Mistakes resellers make that are costing them precious time and money (if you have not taken that, you can access that by clicking above)
But the overarching theme was... PEOPLE ARE NOT TRACKING THEIR SH*T! Most people were not even tracking at all which was shocking, but then the people that were tracking were tracking too much info or unimportant info that made them "feel like" something was getting accomplished (busy work) but it was making absolutely no impact on their business.
The NUMBER ONE REASON PEOPLE STOP TRACKING IS THEY GET OVERWHELMED BY COMPLEX DATA.
So today, and from now on... KEEP IT SIMPLE! BUT KEEP IT GOING.
TRACKING THE DATA THAT WILL HELP YOU WIN DAILY
This is where this post will take a TOTALLY UNEXPECTED TURN. I am not just going to ask you to track your business stuff. Because the business is only a part of the story.
The main character in this story is NOT your business... IT'S YOU!
You are the boss, the main employee, the most important one! (and in many cases, the ONLY one) So we need to make sure you are running optimally so that you can run this business optimally.
So, if you are reading this, there is some part of your business that needs help. You are looking for some sort of answer. But before we get into that, I have a bigger, much more important question to ask you... (click the image below to download your checklists)
ARE YOU RUNNING OPTIMALLY?
(CLICK THE IMAGE ABOVE TO DOWNLOAD CHECKLISTS)
Let's start with the very basics... and since I am the one writing this and forcing you to get real deep into your health and life balance, I will open up and tell you about me.
Like everyone else, I have my good, solid days, and my not so great days. I am such a weirdo about tracking that I have realized that my good/solid days coincide with the days that I take care of myself and stick to my morning/day routine.
And guess what, when I have more good days than bad days... MY BUSINESS DOES BETTER! WHAT A SHOCKER... (it's not, I'm being facetious).
So what sort of crazy magic am I doing on the days that I end up having good/solid/ productive days?
Get ready for this LIFE CHANGING, TOP SECRET INFO...
I wake up IMMEDIATELY without scrolling my phone for more than 5 minutes (I am not perfect, 5 minutes seems like a decent threshold)
I go downstairs and the FIRST THING I DO is I drink a big glass of warm water with half a lemon in it (honestly, it's hard to do, but I actually think the fact that I hate it and I do it anyway for my health flips a switch immediately that tells my brain... SHE IS NOT F*KING AROUND TODAY.
I make myself a nice healthy breakfast which usually consists of eggs, cherry tomatoes (whatever greens are available) and feta cheese and I make myself my oat milk latte (I know it's not the best for you but like I said, I am not perfect)
I sit outside wherever we are and read for 30 minutes and then, once my food has been at least partially settled...
I go on the exercise bike for 1 hour (slow and steady) and listen to my favorite business podcast
Absolutely NONE of these things are business related and yet they have a MASSIVE effect on the outcome of my business. WHY?... because I am making sure the best version of me is running this business
Remember, I don't always do this. I fall off the wagon! And when I fall off the wagon, I start getting sad, and start questioning my entire life choices, and wonder what I am doing any of this for, and start doubting myself... YOU KNOW THE FEELING.
I mope around for a couple days and then I remember how good it feels when I start my day winning so I go back!
It is such a silly concept but SUCH an important one... YOUR BUSINESS CAN'T REACH IT'S POTENTIAL UNLESS YOU DO.
Especially starting out when you are wearing all sorts of hats all the time. YOU need to make sure you are rested and energized so that you can take on ALL of the challenges that come with running a small business.
LET'S TRACK THE GOOD STUFF!
I want you to start every morning for 7 days tracking the good stuff you do for yourself... Here are the requirements (make sure you download the worksheet )
1. WAKE UP IMMEDIATELY (no more than 5 minutes of scrolling or phone stuff)
2. DRINK A BIG GLASS OF WATER FIRST THING IN THE MORNING (the lemon is suggested but optional)
* Here is an article from Vogue India and a nutrionist's point of view regarding the benefits of lemon water
3. MAKE YOURSELF A HEALTHY BREAKFAST (heavier on healthy fat and protein).
If you have a full time job, I know this gets a little harder but let's be honest, it is possible. It takes waking up 30 minutes earlier than normal but remember, it's just for a week and it is for your health... and to help your business make more money!
4. WORKOUT FOR AT LEAST 20-30 MINUTES
This could be a walk around your area, a free youtube 30 minute workout, jump rope during your break, take conference calls as you walk. I know there are so many excuses one could make (trust me, I have tried them ALL) but remember, this is JUST for one week. (DON'T FORGET TO STRETCH FOR AT LEAST 5)
5. LEARN SOMETHING NEW FOR 30 MINUTES
I love to read, but it is mostly because I am learning via books. So, I guess I love to learn. Out of all of these things on the list, this is the easiest for me. I could actually sit and read all day, but then that would interfere with my life goals so, I try to keep it to 30 minutes in the morning and then I can read as much as I want at night.
But for you, it can be learning ANYTHING. Have you been wanting to learn how to edit pictures... start NOW!
Have you been curious about how tax structures work and if you would benefit from an LLC... go for it!
Have you had trouble with your mindset and direction of your life or your business... grab that book you have been saying you are going to read and actually read it!
So, for the next 7 days, you must check off each item from this list. JUST 7 DAYS!
If you are a little skeptical and you are thinking "how the heck is drinking lemon water and going through these steps going to help my business?"... I guess you could just do the challenge to prove me wrong, right?
And worst case scenario, you burn some calories, learn new stuff, and you are more hydrated which is never a bad thing.
But focus on what doing these things and checking them off does to your MINDSET. Focus on how they make you feel and what effect that has on your day...
Now let's move on to the business portion of it.
BUSINESS DAILY CHECKLIST
So, now we are going to move on to the daily business checklist. Tracking the little things that will help you win BIG.
Obviously, if you are not using The GCC Business Dashboard to do all of the compiling and breakdown for you, what are you even doing?
I can't really go into how magical this tool is and how it can help you not only understand but communicate with your business through data... but here our is a FREE Facts Over Feelings Masterclass that will tell you EVERYTHING about this wonderful tool.
(Built by a super smart super nerdy mining engineer, designed by a reseller just like you who LOVES data but needs it to be digestible).
Ok, so back to the actual tracking of stuff... your data analytics system or worksheet, dashboard whatever you want to call it should be doing the heavy lifting for you.
But here are some simple things I want you to track DAILY (at least for the next 7 days) that will actually make a difference in your business, and will allow you to win daily... which will motivate you to keep winning.
1. (ONLY ON DAY 1) KNOW YOUR LAST YEAR TOTAL FOR THE CURRENT MONTH AND THE CURRENT QUARTER
Most people freak out because it FEELS slow but then they check their data from last year and realize they are actually winning.
The thing is, this time of the year might just be the slowest part of your year, so you need to compare it to nothing else but last year's slowest part of the year? Make sense?
So just for this first day, figure out where you are to last year's number. If you are up...Yay! You are killing it! Maybe take a little cash out and stash it in case you hit a slower month later on.
If you are down, DON'T PANIC. Just figure out how much profit you need to make up during whatever time you have left for the month. If the month is almost over, tack it onto next month's profit goal.
and then write down 3 things you will do to try to make those sales happen.
2. MAKE SURE YOU HAVE YOUR POSHMARK CLOSET SET UP TO BE SHARED AT LEAST 5 TIMES A DAY
The ONLY automation service I currently use and love since day 1 is POSHER VA. I HIGHLY recommend it if you have not yet tried it. You can click above and get a 2 week free trial. Just MAKE SURE you set up the automated offers to likers option or you are not really getting the most out of the tool.
3. RELIST 5-10 ITEMS EVERY DAY on every platform
(You do not have to follow my advice, but I would relist 5 items that have a lot of likes on them, which means they are popular and will drive traffic back to your website)
I would suggest you do this in one sitting. Most of this can me done automatically anyway if you have a cross posting account. I honestly tried a couple of them and they were glitchy and it was taking me longer to go back and enter the different info manually so I stopped using them.
I only have 300+ units every because of my model so it isn't a big deal for me. I do the relist's manually for Ebay (sell similar option) and the I use my magic Posher VA for Poshmark
It allows you to relist on Poshmark with the click of a single button and it can do 30 max a day.
4. DO ONE HARD/ANNOYING THING A DAY
I definitely recommend reading it if you are a master procrastinator at heart (like me). But the idea is, if you have a big to do list, START WITH THE HARDEST MOST ANNOYING TASK.
And the reason is simple, if you start with the worst thing on the list, the rest of them seem easy by comparison. You already did the worst one! The rest are just silly tasks.
What I am currently working on is looking to buy shipping supplies in bulk. I have been overpaying for brown boxes, bubble wrap and take for a very long time... because I was lazy and it was easy to have everything sent via amazon to my girl.
But as prices have gone up in the last year, my shipping costs are adding up! I NEED to find a better deal on these supplies because they are eating at my margins. So that is on my to do list.
Have you been putting off opening a separate bank account for your business? No time like the present! Nowadays you can just open bank accounts online in some cases... research it! Or go sit at the bank the old fashion way and GET IT DONE.
Have you been wondering if you should switch to an LLC or not but you just can't deal with calling an accountant... do it today!
It could be as easy as processing 5 items from your death pile. Annoying, but necessary. DO THEM!
5. CHECK 5 LISTINGS FOR SEO A DAY
Every day for the next 7 days, check 5 listings on each platform and see where you come up (I would suggest doing this for 5 of your better items).
For example, go to the Poshmark search bar and type in what a consumer trying to buy your item would type in. Don't cheat. Don't type your exact title, type in what a non reseller, normal human would probably search if they wanted that item. I like to check by just in, just shared and relevance. Here is a quick search I did for a leopard coat.
Do the same thing for Ebay, Vestiaire, Mercari etc
If you have your own website, do the same thing on Google and see where you rank. How far does someone have to scroll to reach your item? Here is a search I did for the same coat and my website comes up on the second row of the first page which is pretty solid exposure.
If your items are not ranking high on just in, relevance and Google... YOU NEED A BETTER TITLE and maybe description.
Take a look at the items that rank highest, what is their title? What is in the description. I wouldn't say copy it, but I would definitely say to take some inspiration from it.
Remember, you just have to do this for FIVE items a day, just for 7 days
SO, WILL YOU DO IT? OK BUT TRACK IT!
Every day, when you are finished with your Personal and Business Tasks... CHECK THEM OFF!
And then just write down at the end of the night how you feel about your day? You will realize that no matter what happens during your day, because life will happen, you will end the day with a sense of accomplishment.
BECAUSE THINGS GOT DONE. YOU TRIED. Life can throw curveballs at you daily, but you can decide to win daily, checking off these lists, and then you will see the wins compound.
You will feel good about your wins, which will give you the motivation to keep going and building on these habits.
So, I don't want to put you on the spot, but if you are going to commit to this challenge... take a screenshot of the to do list (or download it), share it to your instagram and tag me.
If you need an accountability partner, tag me daily with your checked list! Challenge a reseller buddy!
Social media can be a dark and negative place if you let it, but it can also be an AMAZING space where you find like minded people that want to help you win!
If you made it this far.... YAY! Most people drop off somewhere after the first few paragraphs.
Recent research shows that people prefer short form content like reels, or if they do long format, they prefer audio visual to reading.
I LOVE READING. I think there is a special connection with your people when they can read your thoughts exactly as they happened.
No need to shorten them, or perform, just exactly as I thought of them.
I will continue writing long form blog posts because I thoroughly enjoy them. I hope you enjoy them too!
If you have any questions or anything you would like to add... LEAVE A COMMENT!
WAIT! Before I go, If you want to learn about THE 3 MISTAKES YOU ARE MAKING IN YOUR BUSINESS THAT ARE COSTING YOU TIME AND MONEY...
Take the FREE More Money Masterclass and find out how to fix them!
To PIN THIS... just click the image! You know, Just in case you need to come back to it :)